WalMart Strategic Audit Essay Example | Topics and Well Written Essays - 2000 words

WalMart Strategic Audit - Essay Exampleb. Top solicitude III. EXTERNAL ENVIRONMENTa In order to analyze the strategical situation first of exclusively SWOT analysis have been under taken, which I have presented as underSWOT abbreviation of the Wal-Mart CompanySTRENGTHSStrong Brand name.Extended customer in more than 200 countries.Use of wear R/3 Enterprise Resource planning softwareLow flagellum of new entrants. regular training programs for employees.High budgets of advertising and promotion.Good relations with media.Web based presence.WEAKNESSESSubsidiaries create legal and territorial reserve problems.Lack of funds for regional suppliers to continue expansionOld image still exists.Inconsistent trade message.OPPORTUNITIES Expansion in shape of introduction of new and innovative products.Expanding market due to globalization. THREATS Current frugal climate. Results to be achieved in future can be less than projectedThe Threats-Opportunities-Weaknesses-Strengths (TOWS) Matrix is an important co-ordinated tool that helps managers develop four types of strategies So Strategies, WO strategies, ST Strategies, and WT Strategies.SO strategies theatrical role a firms internal strengths to take vantage of external opportunities.WO Strategies aim at improving internal weaknesses by taking advantage of external opportunities.ST Strategies use a firms strengths to avoid or reduce the impact of external threats.WT Strategies are defensive tactics order at reducing internal weaknesses and avoiding environmental threats. (David, 180-181)SWOT MatrixExternal Opportunities (O)1. Double-digit growth rate in retail market in Central and North Europe.2. Consumption of 70 cans per capita annually.External Threats (T)1. Moderate threat of substitutes.2. Competitors have gained...(P.454)The process of strategic management has proven to be the force of providing financial benefits for the boldnesss. In The match Scorecard, Kaplan and Norton provided managers a framework to measure organizational performance from four perspectives financial, customer, internal business processes, and learning and growth. speckle organizations worked to implement their own strategy for using balanced measures, Kaplan and Norton discovered a consistent pattern for achieving strategic focus and alignment. (Kaplan & Norton)The Threats-Opportunities-Weaknesses-Strengths (TOWS) Matrix is an important matching tool that helps managers develop four types of strategies So Strategies, WO strategies, ST Strategies, and WT Strategies.6. Wal-Mart is one of the more organizations that use SAP R/3 Enterprise Resource planning software. This software allows all members of the Wal-Mart organization to access the information at anytime where ever they are in the world. (The geographic view of Wal-Mart can be label as global)* The Strategic Position and Action Evaluation (SPACE) Matrix is another important give 2 matching tool with four-quadrant framework indicates whether aggressive , conservative, defensive, or competitive strategies are most appropriate for a given organization.